So how many hours of video do you think YouTube streams per month? 100-million? One-billion? Try four billion! And the numbers keep rising exponentially every year. Keep in mind, that’s just what’s streaming off the YouTube platform. Here’s a great article from NPR.org about how that streaming is handled to try to make sure viewers see as little buffering as possible, which is huge for any of us creating content for the web. A couple of take-aways: 1) If a video doesn’t start in ten seconds, half the viewers go away. 2) People have really short attention spans!
Back to the Future… By Way of Home Video
Here’s an incredible video from filmmaker Jeremiah McDonald called “A Conversation With my 12 Year-Old Self.” He has a conversation with a home video of himself as a kid leaving a message to… well, himself. Sometimes you feel like saying “Hey, take it easy on the kid! Oh, that’s right, it’s you!”
An animation can be a really fun way to get a message across. A piece like this is produced entirely “inside the computer” so it’s a great solution when topics are not visual enough for the camera.
Copyright 2012 Brad Harvey Creative
Testimonials should tell a story. Here’s how to relate a client experience with images that underscore the message.
© 2012 Brad Harvey Creative. All Rights Reserved.
New Macs, new Apps and a new IOS on the horizon
Apple’s developer’s conference is under way in San Francisco, and there are plenty of new Mac developments to talk about. There are major updates to the MacBook Pro which will be thinner and have a retina display. And there’s even some word about the Mac Pro, which many of us thought may be on the way out. And we’re getting details about Mountain Lion, the newest version of OSX due out soon. CNET has amazing coverage of it all if you need to stay on top of it in real time.